Sports betting has become more and more popular as it becomes legalized in some states. According to a study done in 2022, there were approximately 25 million online sports bettors in the United States and was forecasted to rise to 36 million by 2025.
This shows that sports betting platforms like Betway have achieved immense popularity to the extent that even celebrities are now participating in them. Like the common man, there are a number of celebrities that enjoy the thrill of betting to socialize, manage their stress, venture into entrepreneurship endeavours, or do it by sheer fun and entertainment it brings.
In this article, let us get to know some of the celebrities who have transitioned into sports betting entrepreneurship.
Jake Paul
First on the list is Jake Paul, the YouTuber-turned-boxer, who successfully raised $50 million in capital to launch his new sports gambling platform. Paul has expressed his commitment to this venture, which focuses on micro-betting and producing original sports content.
In interviews, Paul has highlighted how platforms offer a broad range of sports betting markets, allowing enthusiasts to bet on overall game outcomes or major milestones. In contrast, his platform aims for simplicity by focusing on specific moments within games.
Jamie Foxx
Another celebrity who has ventured into the sports betting industry is Jamie Foxx. While not directly investing in a platform, Foxx has teamed up with a betting brand as a brand ambassador. His involvement has included starring in commercials that aim to highlight the evolution of sports betting and its appeal to a wider audience.
Foxx’s participation is notable because of his ability to connect with diverse audiences, making him a valuable partner in promoting sports betting responsibly and creatively.
Ben Affleck
Completing the list is Ben Affleck, known for his love of poker and association with sports betting. In 2021, Affleck partnered with a mobile betting app, lending his credibility and expertise to their marketing campaigns.
Through these collaborations, Affleck has helped bridge the gap between traditional gaming enthusiasts and modern sports bettors, emphasizing trust and transparency in the industry. His involvement reflects a broader trend of celebrities using their platforms to enhance the visibility and reputation of sports betting.
Final Words
This intersection of celebrity culture and sports betting entrepreneurship solidifies the notion that the sports betting market is thriving and expanding rapidly. Figures like Jake Paul, Jamie Foxx, and Ben Affleck have successfully navigated this transition, bringing their unique backgrounds and influences into a thriving industry. Platforms like Betway exemplify how established betting markets continue to provide diverse options for both casual and experienced bettors, further driving the industry’s growth. As sports betting continues to grow, it is likely that more celebrities will transition into sports betting entrepreneurship either to participate in the industry themselves or help shape the narrative around responsible betting to fans. As we look ahead, let us keep an eye on which celebrities are likely to enter the space and consider the significant influence they will wield on the sports betting landscape.